Impossible figures in advertising


After Audi, Lexus and Nissan, the next car giant Volkswagen created advertising with illusions for promoting 4Motion system, the four-wheel drive system from Volkswagen. They used famous artworks by M.C. Escher as basis for their advertising images. Three Escher's images were selected Relativity, House of Stairs and Waterfall. The slogan of the advertising comapany "4Motion. Get the jobs others can't" remerkably corresponds to images

Images were designed at DDB New Zeland.

Volkswagen logo

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Images were found at